Personal Branding
Personal Branding is for beginning a new career. Branding is a unique promise of value, be yourself. Branding is about people like Oprah Winfrey - humanitarian, Bill Gates - IT technology, Ibrahim Eissa - shocking reality, and you must control your brand.
Personal Branding is a way to communicate with people about how to be different, your strength, skills, values, and passion.
Personal Branding is a unique promise of value, to differentiate yourself than others, a promise for yourself to exist, and you give it to the target audience.
Personal Brands are real, forever .. it's a reputation.
Personal Brand is needed in competition, sales, success, and personal fulfillment.
Steps for finding your personal brand:
- Extract: search for your brand, unearth your brand - strengths, weaknesses, and skills.
- Express: get it out, for people to see it.
- Exude: let everything around you express the same brand .. your brand.
Benefits of finding your personal brand:
- Self understanding
- Presence
- Differentiation
- Control
- Wealth
- Continuity
- Achievement
- Fulfillment
--> To Extract your brand: take this quiz
http://www.123test.com/disc-personality-test/
D is dominance: strong-minded, aggressive, strong-willed, enjoy, direct, driver, decisive, just do it my way, challenges, take actions, immediate results.
I is influence: social, optimistic, outgoing, participate in teams, share ideas, entertain, energize others.
S is steadiness: stable, sympathetic, cooperative, helpful team players, behind the scenes, don't like rapid changes, good listeners.
C is conscientious: concerned, cautious, correct, plan ahead, use systematic approaches.
I'm a (D 43%), (I 43%), (S 10%), (C 5%) !!
Dominance | Describes the way you deal with problems, assert yourself and control situations. |
Influence | Describes the way you deal with people, the way you communicate and relate to others. |
Steadiness | Describes your temperament - patience, persistence, and thoughtfulness |
Compliance | Describes how you approach and organize your activity, procedures and responsibilities. |
-Brand Yourself Conference 2013
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